Manchester City Football Club
Project Management
Art Direction
Hair & Makeup Stories
Location Concept
Model Selection
Project Management
Art Direction
Hair & Makeup Stories
Location Concept
Model Selection
Manchester City Fc. Art Direction
Going back to my blues Concept for a classic kit relaunch. Using features along the walk to the stadium from Ancoats in to New Islington different locations were chosen to create overal tonal imagery for each football shirt whilst giving a nod to the home of the football club and a sense of nostalgia to the fans.
Going back to my blues Concept for a classic kit relaunch. Using features along the walk to the stadium from Ancoats in to New Islington different locations were chosen to create overal tonal imagery for each football shirt whilst giving a nod to the home of the football club and a sense of nostalgia to the fans.
Swings & Round Abouts concept created for MCFC leisure wear aimed at teenagers - 24Y0. Using angles, shapes and colours in a Mcr local playground to add a streetwear essence to the collection. The collection itself was about subtlety and comfort of which the dynamic shots and backgrounds offer a nice contrast to.
MCFC Sports Range - The concept for Concrete Jungle was passed to me and I offered art direction on shoot to execute the deliverables with the photographer and stylist.
